DESIGN ANTHROPOLOGY: WHAT IS IT?

DESIGN ANTHROPOLOGY: WHAT IS IT?

Designers primarily concern themselves with how to create a "successful" communication, product, or experience. But with the past 10 years of globalization, digitalization, and ever increasing design complexity, designers have come to realize that to answer the question of design "success" requires that they answer that question of how the processes and artifacts of design help define what it means to be human. This "humanness" can range from how humans control the environment through tools (homo faber); how high-heeled shoes affect natural ways of walking; to moral issues of how participation in the design process empowers marginalized communities. In this space, the practice and theory of design anthropology has emerged.

Follow this link to read what "Dori"* is sharing at ADOBE Design Center - Think Thank
http://www.adobe.com/designcenter/thinktank


* Dr. Elizabeth "Dori" Tunstall is an Associate Professor of Design Anthropology at University of Illinois at Chicago (UIC) in the School of Art and Design. She is a leader in field of Design Anthropology and teaches Research Methods for Art and Design and critical design and governance courses. She has worked for Sapient, Arc Worldwide, and AIGA's Design for Democracy and holds a Ph.D. in Anthropology from Stanford University.

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