Cross-Cultural Children Consumer Reseach

When looking at the striking differences between how people behave in different cultures, it’s easy to overlook the equally important similarities.

In this nine-minute interview, Robert Bain speaks to Bryan Urbick of the Consumer Knowledge Centre about what he’s learned from studying how children behave across various cultures.

Depending on your computer, you may have to use stereo headphones to listen to this interview.

If you’d like to put yourself forward for one of our video interviews, please get in touch with Marc Brenner.


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