Pages

Oct 23, 2009

Conference: Qualitative Research in Web 2.0: The Next Leap!

25-26 March 2010, Berlin


About the conference:
The international conference on Qualitative Research in Web 2.0 (QRWEB2010) will be held on the 25 & 26 March 2010 in Berlin. This unique and highly interactive conference will bring together academics and industry practitioners to discuss and brainstorm the latest online methodologies for qualitative research.

Conference under development:
The qualitative research landscape has evolved dramatically since the inception of Web 2.0/3.0. Researchers can now perform qualitative research using online communities, focus groups, blogs, ethnographies as well as social networking platforms.

Programme Committee:
Will Gibson, Institute of Education - University of London (UK)
Bibi Hølge-Hazelton, Copenhagen Centre for Health & Community - (DK)
Silvana di Gregorio, Research Consultant - SdG Associates (UK)
Frank-Thomas Naether, Managing Director - NMRC (DE)
Hung-Pin Shih, Department of Information Management - Hsuan Chuang University (TW)
Bryan Mark Urbsaitis, Department of Humanities - City University of New York (US)
Guendalina Graffigna, Post-doc Fellow - Institute of Qualitative Methodology, University of Alberta (CA)
Yusniza Kamarulzaman, Department of Marketing & Information Systems - University of Malaya (MY)
Jerry van Leeuwen, Faculty of Economics and Business Administration - VU University Amsterdam (NL)

Preliminary Topics of Interests:
>Implementing the beginning stages of online research: what are the essential steps?
>Integrating Web 2.0/3.0 into qualitative research: what needs to be adapted?
>Evaluating the privacy issues and ethics of conducting qualitative research online
>Developing participant recruitment strategies: what are the challenges and pitfalls?
>Overcoming the handicaps of communicating online without non-verbal cues
>Using social media in relation to developing qualitative research in Web 2.0/3.0
>Ensuring the quality of the data collected and controlling the related processes
>Generating new data sources and developing analytical tools using new media
>Determining the depth of online data collection: how far should we go?
>Evaluating the advantages and disadvantages of using online and offline methods
>Justifying the use of online methods compared to traditional methods
>Dealing with verifiability, accountability, and plagiarism in online qualitative research
>Developing a standardised research vocabulary for online research methods

We are currently working with our Programme Committee to develop topics of interests for this conference. Share with us your ideas and help shape the conference programme now by filling the form below.


http://www.merlien.org/upcoming-events/qrw20-eu.html


0 comentarios:

advertising research anthropology antropología visual Archetypes Argentina arquetipos base de la pirámide base of pyramid brainjuicer brand communities Brand research branding Brazil C.K. Prahalad Cemex Charlene Li Chile Clotaire Rapaille co-creation co-creation communities Colombia Communispace Community community manager comportamiento del consumidor comunidades de marca Consumer Consumer 2.0 consumer co-creation consumer culture consumer insights Consumer Research consumer tribes consumers consumidor 2.0 Consumidores consumo simbólico coolhunting Cross-Cultural Research Crossumer crowdsourcing cultura de consumo cultura del wikonsumidor cultural identity cultural innovation cyberethnography David Armano deep metaphors Design design anthropology design research Digital anthropology digital culture digital ethnography digital marketing diseño Eduardo Sebriano emotional marketing emotional research ESOMAR España ethnographic research Etnografía Etnografía de la Innovación Experiencia de Usuario facebook focus groups Forrester Research Gerald Zaltman Google Grant McCracken Groundswell Harvard Business School HBR hispanic wikonsumer Hispanics human-centered innovation Infobrand innovación cultural innovación etnográfica innovation Insight Networks Insights Insights Qualitativos internet investigación cualitativa investigación cualitativa de mercado iPhone ipsos iTracks Jan Chipchase john kearon Ken Erickson Latin America LATINOAMERICA LinkedIn Malcolm Gladwell market research Market research online communities market research online community marketing digital Marketing Metaphoria Marketing online medios sociales metaphors Mexico Michael Wesh Microsoft Advertising Millward Brown Mindshare MIT MROC mySpace nethunting netizen netnografía netnography Netquest neuromarketing new insights Nielsen Nielsen BrandLift Nielsen Online nokia Ogilvy online anthropology online communities online community online marketing research online panels online qualitative research online research Paceth Philly Desai projective techniques prosumers publicidad online Qualitative market research qualitative research skills redes semánticas redes sociales Research Live Research Now Robert Bain Robert Kozinets sampling semantic networks Semiotics Shopper insights Siamack Salari Social Media social media insights Social Media Marketing social media research social networking social networks social web Spain Starbucks The Boston Consulting Group the wikonsumer culture TNS Twitter US-Hispanics video-ethnography videoetnografía virtual ethnography Vovici WARC Web 2.0 wikonsumer wikonsumidor wisdom of crowds word cloud word of mouth YouTube ZMET

Universal Mccann International Social Media Research Wave 3

From: mickstravellin, 1 month ago



This is the Social Media Research done by Universal Mccann including 17,000 people in 29 countries

SlideShare Link

iQ 2.0 - Wikonsumer & Netizen Culture

Exploring innovations in consumer & social media research

iQ 2.0 es un espacio para difundir y compartir soluciones relacionadas a la cultura 'Wikonsumer & Netizen', facilitando la creación de Capital Social 2.0 a investigadores y empresas relacionadas con la innovación desde el conocimiento del consumidor.

Related Posts with Thumbnails