DAY II
09:00 Meeting the challenges of analysing usergenerated Web 2.0 content: a case study on Youtube’s David Farm, Silvana di Gregorio, Sociologist & Consultant, SdG Associates (UK)
09:45 Nothing new under the sun? Using traditional and emerging strategies for web site content analysis
Mary Evans Kasala, Scientific Merit Reviewer and Research Methods Faculty - Capella University (US)
11:00 Advanced grammatical text analysis: introducing a web tool for arranging and sharing classificatory data
Brit-Helle Aarskog, Chief Scientific Officer University of Bergen & TextUrgy (NO)
11:45 From the underground to the Internet: issues of ethnography, ethics and identities, Ximena Alarcón, Research Fellow, Institute of Creative Technologies - De Montfort University (UK)
Round-table discussion:
13:45 Ethnographic research of on-line communities
Bob Jeffrey, Senior Research Fellow, The Open University UK / Bryan Mark Urbsaitis, Lecturer City University of New York (US)
15:15 Researching political communication in social media: what are the implications? Andrius Suminas, Lecturer, Faculty of Communication Vilnius University (LT)
16:00 The theory of online focus group technique: how online qualitative research can influence the outcome of findings, Guendalina Graffigna, Postdoc, Faculty of Psychology, Università Cattolica del Sacro Cuore (IT)
16:45 Eye-tracking technology: analysing the impacts of the convergence of television and internet on viewers
José Azevedo, Associate Professor, Sociology Department University of Porto (PT)
17:30 Closing remarks from the chair and organiser
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