Crowdsourcing: The Opportunity in Market Research

By Paul Marsden / Twitter: @marsattacks

Presentation at Sao Paulo, Brazil: "Collaborate, Co-Create and Innovate" Conference hosted by Philips and Brainjuicer.

Dr Paul Marsden is a social psychologist and social media strategist working with interactive marketing agency Syzygy. He is also editor of SocialCommerceToday.com, and an online PR trainer.