Forrester's Social Technographics data classifies consumers into seven overlapping levels of social technology participation. Based on our proprietary Consumer Technographics survey data, we can share with you how social participation varies among your consumers globally and help you plan a targeted social technology strategy. Use this tool to get a high-level snapshot of the social technology behaviors of consumers.
27/04/2011
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iQ 2.0 - Wikonsumer & Netizen Culture
Exploring innovations in consumer & social media research
iQ 2.0 es un espacio para difundir y compartir soluciones relacionadas a la cultura 'Wikonsumer & Netizen', facilitando la creación de Capital Social 2.0 a investigadores y empresas relacionadas con la innovación desde el conocimiento del consumidor.


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